In love with b2b tech marketing, I lead marketing and drive revenue at White Cup. I'm a Spanish-speaking Gen Y (AKA elder Millennial), UT Longhorn (BA), UH Cougar (MBA) and mother (x2). My success stems from my comfort with change, compassionate leadership, growth mindset and strong belief in customer centricity. I have 20+ years of experience in marketing, management and sales. Where there's a will, there's a way - and I've got a strong will. Let's go!
At Anglepoint I am responsible for:
- Lead global marketing strategies to drive revenue growth and expand market presence.
- Strengthen brand positioning by enhancing visibility and fostering brand loyalty.
- Drive customer marketing to boost advocacy, engagement, and retention.

Anglepoint is the leading provider of IT Asset Management services. We help the world’s largest organizations optimize costs, mitigate risk, and strategically plan their complex hybrid IT environments. We deliver end-to-end managed services while addressing emergent needs, including program strategy development and execution, process engineering, and technology selection and implementation.